Thanks to Billboard and Tatiana Cirisano for taking the time to speak to us about our vision for shifting the entertainment landscape around immersive media.
“This entire [music] industry is based around generating an emotion and connecting with people — that’s it,” Wilson says. “When I put on that headset, that was the quickest that something has ever connected with me in such a short period of time.”
As fan expectations continue to raise the bar for virtual shows amid the coronavirus pandemic, the music industry is on the hunt for new ways to make those shows as immersive as possible. With a new platform like ArcRunner, which promises to make VR experiences more attainable than ever, could the music industry finally latch on to VR for good?”
It’s a good question – the answer is yes. To read the entire article, click here.